Why you need to do this?
Getting it right consistently and with conviction will enable your practice to build lifetime relationships with your best key prospects for other legal services, their friends, family and work colleagues too.
A thought-provoking, inspiring and practically-focused IN-HOUSE WORKSHOP for up to 12 of your conveyancing team, including support staff in contact with clients.
Presented by
Allan Carton, a long-established business development specialist working in the conveyancing sector.
Your practice
will produce a quick return on investment from:
- Improved employee confidence and satisfaction
- Better engagement with clients
- An increase in more profitable instuctions
- Improved client satisfaction
- Higher fees per transaction
- Increased referrals and recommendations
Your people
will:
- Learn very practical ways to sell your services on value - not price; which they can and should start to apply the very next day.
- Understand why winning conveyancing business is not just about price -
learning what other benefits clients value and how to present your service to appeal to different enquirers; which few conveyancers currently even try to do.
- Be equipped to engage more effectively
in internal discussions about pricing,
enabling you optimise your prices.
- Recognise their
potential and their role to generate more private client business for your practice from clients and prospects who should stay with you "for life". Every conveyancing enquiry comes from a potential lifelong client!
- Finalise a Personal Action Plan, so they can start to sell your and their services more successfully.
- Get client conversations off on the right foot, ask the right questions at the right time throughout the conversation and ask for the business at the end - every time.
- Be equipped to agree a consistent "best practice"
approach and supporting systems to tap into the potential of every new conveyancing as source of further business for your private client practice.
During the session
your people will explore:
- The
wider market for conveyancing and other private client services
.
- The lifetime value of conveyancing clients
and their (generally untapped) potential to refer and recommend their friends, work colleagues and family to you; how to help clients to do this. How they can co-ordinate with other departments to agree best practice to cross-sell services.
- Mystery Shopping and Market research on your practice, your competitors
and your local conveyancing market.
A
Mystery Shop Me! report
is included in the price and will be provided in advance of any training, giving you:
- A report and evaluation of how calls are currently handled at your firm and by your competitors
- Conveyancing Opportunity analysis based on volume of transactions and market shares
- ConveyancingMap
transaction data
- What most clients really want
when they ask for a "quote"; why and how to talk about strengths and benefits, rather than focus on price.
- How to apply the AIDA model
at every stage of handling a new conveyancing enquiry / quote.
- What works and what does not
when selling conveyancing services; enabling your people to share their experience and then agree "best practice" for everyone to adopt with confidence.
- How to
make it easier for clients to refer and recommend
you as routine. Why you want to know more about who their family, friends and work colleagues are .. and what to do with that.
- A personal action plan
to put what they have learned during the day into practice.
... and much more besides, depending on the conversation, issues and challenges discussed candidly during the day.
Contact:
Allan Carton
Find out More: Call
0161 929 8355
or
email here >>
Price : £1,200
plus vat and expenses.
Terms: 50% payable on placing order - 50% on completion of training.